The Congressional Sportsmen's Foundation mourns former Congressman Richard T. "Dick" Schulze, who founded the Congressional Sportsmen's Caucus and CSF in 1989 with co-founder Congressman Lindsay Thomas. Schulze, 96, was a decorated veteran, conservationist, and advocate for sportsmen's policy who received CSF's highest honor, the Dingell-Young Award, in 2023.

NSSF thanks sponsors of the 11th Annual NSSF/HAVA Golf Classic, held January 18, 2026, at The Revere Golf Club in Henderson, Nevada. The event raises funds for disabled veterans through guided hunts and outdoor activities, supporting Honored American Veterans Afield's mission of veteran recovery and reintegration.

GrabAGun Digital Holdings Inc. launched PEW Logistics, a white-label direct-to-consumer fulfillment platform for firearm and outdoor brands. KelTec® Weapons will be the first manufacturer to implement the solution, which provides compliant storefronts, FFL automation, fulfillment services, and first-party data analytics to modernize the firearm supply chain.

GunBroker.com and Master FFL announced a partnership to streamline firearm transfers for Federal Firearms License holders. The integration provides dealer verification, automated workflows, and improved compliance practices while reducing administrative burden and manual steps in marketplace transactions.

Realtree will launch its 40th anniversary celebration at the 2026 SHOT Show in Las Vegas on January 20th, featuring commemorative products, exclusive giveaways, and collaborations with Federal Ammunition and other industry partners. The year-long celebration will include consumer events, advertising campaigns, and a renewed partnership with the National Wild Turkey Federation.

Celerant Technology announced a partnership with Master FFL to enhance online firearm sales through an updated FFL Directory and automated transfer workflows. The integration reduces compliance friction and manual processing time for firearm retailers using Celerant eCommerce platforms.

EOTECH unveiled the EFLX-CE, a closed emitter mini reflex sight featuring a durable 7075 aluminum housing, eight daytime brightness settings, and selectable reticle options. Compatible with Leupold Delta Point Pro and Shield RMS-c footprints, the sight offers 25,000 hours of battery life and is assembled in the USA with an MSRP of $479.

Burris introduced the second-generation Veracity riflescope series for 2026, featuring enhanced optical performance with fully multi-coated lenses and premium ED glass. Available in three magnification ranges with five reticle options, the new scopes include the innovative Knob Synergy System for customizable turret configurations and the new R.E.D. Industrial Design with improved ergonomics.

Hawke Optics launches the Vantage HD 34 FFP riflescope series, featuring first-focal-plane performance and professional-grade turrets in 3–15x44 and 5–25x56 configurations. The scopes deliver premium optical quality with Mil Pro II or MOA Pro II reticles at an accessible price point for precision shooters and competitors.

The Rocky Mountain Elk Foundation and Leupold announced their commitment to conserve or enhance 10 million acres of big game habitat by 2030 at SHOT Show in Las Vegas. RMEF President Kyle Weaver and Leupold President Bruce Pettet will host a special happy hour event to highlight their partnership in advancing conservation and hunting heritage.

Relentless Knives USA announced a partnership as the official edged product partner of Crocodile Bay Marina at Botanika Osa Peninsula, Costa Rica. The veteran-owned company's self-sharpening titanium knives impressed the Williams family and their team after being featured on Mark Davis's Big Water Adventures TV show on the Outdoor Channel.

Coast Products launched the BRKR PTX65R and PTX35R pistol lights featuring a patent-pending Snap-Focus™ Two-Beam System that transitions between a CLEAR-VIEW™ Flood Beam for close-quarters awareness and an ULTRA-RANGE™ Spot Beam for long-distance precision. Available for pre-order January 20, 2026, the PTX35R retails for $129.99 and the PTX65R for $149.99.

Benelli introduces three new 828U SuperSport A.I. over/under models for 2026, featuring Advanced Impact barrel technology that delivers tighter shot patterns with up to 50 percent deeper penetration. The shotguns combine modern Italian engineering with ComforTech 3 recoil reduction and carbon-fiber components, priced at $4,599.

Springfield Armory released the 10-8 Performance Master Class 1911 in .45 ACP and 9mm, developed in partnership with Hilton Yam, founder of 10-8 Performance and retired FBI Special Agent. The Lipsey's exclusive features forged carbon steel frames, 10-8 Performance components, and Agency Optic System compatibility, with an MSRP of $2,099.

RCBS announced the MatchMaster Precision Case Trimmer, co-developed with Henderson Precision. The high-speed trimmer features a 3-Way cutter, micrometer-adjustable stop, and solid billet aluminum construction, trimming over 90% of popular rifle cartridges out of the box.

Wildlife Research Center® announced its newest innovation: Calming Scent Stick and Calming Scent Spray designed to calm and attract deer. The products contain authentic bedding area scents and are available in stick and spray formulas, offering hunters a new tool for increasing field opportunities this hunting season.

Heckler & Koch USA announced six new VP9 A1 "Tactical" pistol models featuring threaded barrels, suppressor-height sights, and optics-ready configurations. The lineup includes compact, full-size, and crossover variants, with some equipped with Vortex CCW enclosed emitters. Most models are in stock with full-size versions expected in mid-2026.

Franchi introduces the Momentum Utility Lite Elite (MULE) for 2026, a compact carbine available in .308 Win and .223 Rem with a 16.25-inch suppressor-ready barrel. Weighing just over 7 pounds with a 38.25-inch overall length, the MULE features Franchi's proven Momentum DNA including a three-lug fluted bolt and adjustable Relia trigger, priced at $1,559.

Avian-X introduces a new Pop-Up Waterfowl Blind with a 102"L x 51"W footprint accommodating up to four hunters, featuring wraparound camouflaged mesh and a dog door. The brand also launches an Adjustable Blind Chair with a three-leg design and high-density foam seat for enhanced comfort during extended hunting sits.

Weaver announced its new Precision and Precision Tactical Rings, engineered from 7075-T6 aluminum and made in the USA. The Precision Rings feature a recoil lug for hunting applications, while Precision Tactical Rings offer heavy-duty construction for demanding shooters, with both available in multiple diameters and heights.

Stoeger has unveiled the V7000, a new over-under shotgun series designed for upland and small game hunting. Available in 12-gauge and 20-gauge with black or silver receivers, the V7000 features 28-inch blue barrels, red-bar fiber-optic sights, and factory chokes, with an MSRP of $949-$999.

Streamlight, Inc. marks two decades of innovation with its TLR® weapon-mounted lighting series, which has become a trusted standard for law enforcement, military, and sporting goods professionals. The company will showcase current TLR models at SHOT Show 2026 in Las Vegas at Booth #11468.

MaxView Optics has launched the MaxCam series of point-of-view cameras, acquiring the formerly popular Tactacam technology. The flagship MaxCam7 for 2026 offers updated brand support and expanded distribution for hunters and outdoor enthusiasts seeking hands-free video capture.

Muddy Outdoors announced a first-of-its-kind women's camouflage layering system engineered around female biomechanics, featuring tailored articulation, strategic insulation mapping, and advanced concealment. The DV8 apparel assortment will be showcased at SHOT Show booth #12669 from January 19-23.

MTM Case-Gard unveiled the Suppressor Protector 2, a compact case featuring high-heat foam and impact-resistant polymer construction for safe suppressor transport and storage. The product includes a double-latch closure and is priced at $23.98.

Stealth Cam announced its upgraded 3.0 series trail cameras featuring AI-powered false image detection, PIR zone selection, and Rack Alert technology. The new Deceptor MAX 3.0, Revolver PRO 3.0, and Spectre 4K Pro models include built-in charging capability with lithium batteries and free 4K downloads through the Command app.

GRITR Sports & Outdoors announced a partnership with DSG Outerwear, founded by Wendy Gavinski, to expand women's hunting and outdoor apparel offerings across GRITR online stores and Amazon. The collaboration provides specialized gear in camouflage and solid colors, with sizes ranging from XXS to 5XL.

RETAY USA announced the expansion of its Gamelander rifle line to include straight-walled cartridges in .350 Legend, .360 Buckhammer, .444 Marlin, and .450 Bushmaster. The new models feature Deep Bore Drilling technology, quick take-down systems, and adjustable cheek pieces, shipping to retailers in Spring 2026.

Patriot Ordnance Factory Inc. (POF-USA) announced the PST-7, a .30-caliber suppressor featuring proprietary Patriot Suppression Technology with spiral multi-chamber geometry and forward venting. The monolithic titanium Ti6Al4V design delivers low back pressure, improved reliability, and reduced shooter-facing blowback for semi-automatic weapon systems.

Holosun announced the IRIS ARC, an adjustable VCSEL-based infrared illuminator designed for night-vision shooting. The compact device features a continuous collar adjustment transitioning from 0.8° to 40° beam angles, Scout-mount compatibility, and a Crane-plug remote switch for field applications including navigation, target identification, and engagement.

Target Sports USA launched New Republic USA, its exclusive ammunition brand now fully manufactured in the United States. The brand will be featured at the SHOT Show's New Product Showcase Center, offering reliable performance and exceptional value for training and high-volume shooters.

Horus Vision announced a groundbreaking update to its free Horus Ballistics App with direct integration to onX Hunt, allowing users to send rangefinder-derived waypoints from the Horus app to onX Hunt maps. This merger combines precise ballistic calculations with elite digital navigation for hunters and marksmen.

Kimber Mfg. launches the High Capacity 1911 DS Warrior, an American-made double-stack 1911 platform combining traditional 1911 features with modern capacity. Available in 9mm, .45 ACP, 10mm, and .38 Super, the optics-ready pistol offers increased magazine capacity while maintaining Kimber's legacy design and performance standards.

Magpul introduces new firearm accessories and PMAGs in Modified Coyote Brown, ODG, and MCT colors, all meeting US Army TOP-3-2-045A requirements. Products will be available online and in stores starting January through March, with additional items coming soon.

Game & Fish Magazine marks its 50th Anniversary in 2026 with a refined national model featuring expanded regional coverage and digital offerings. Editorial Director John Taranto and Editor Drew Warden highlight the magazine's fresh design and enhanced how-to and where-to hunting and fishing information across all regions.

Weaver, an American manufacturer of optic rings, bases, and mounts, will showcase new and legacy products at the 2026 SHOT Show in booth #14034 alongside parent company RCBS Reloading Equipment. Customers are encouraged visit to see the latest Weaver products and meet their sales representative in person.

Cold Steel unveiled two new knives at the 2026 SHOT Show: the revamped Mackinac Hunter with ambidextrous thumb studs and AUS-10A stainless steel blade, and the 5-Max Scout designed with Andrew Demko featuring a longer 5-inch blade. Both knives incorporate Cold Steel's legendary Tri-Ad locking mechanism for enhanced safety and durability.

High Speed Gear and Phokus Research Group announced a partnership to display combat-proven medical solutions at SHOT Show 2026 Booth #72739. The collaboration combines High Speed Gear's tactical platforms with Phokus' medical expertise, offering IFAKs and advanced Medic/Role 1 systems designed for operational readiness and Tactical Combat Casualty Care.

Katadyn Group will present its Aquifer 3000 portable desalination system and Explorer Pro at SHOT Show 2026 in Las Vegas. The company will showcase military-grade water purification technologies and host a booth happy hour with an Ultimate Survival Kit giveaway valued at over $2,000.

The National Rifle Association of America will feature an interactive booth at SHOT Show 2026 highlighting competitive shooting sports and 2A-focused programs. Attendees can meet ARC Brand Ambassadors Kyle Lamb, Dianna Muller, and Ryan Muller, experience the Mantis ARC interactive demo, and watch Shooting USA's live video podcast hosted by John Scoutten.

Legacy Sports International will showcase its 2026 product lineup from HOWA, POINTER, CITADEL, and SCSA brands at SHOT Show in Las Vegas, January 20-23, 2026, at booth #13831. Featured products include the HOWA Superlite Gen 2, Fence Line Series, new Pointer shotguns, and Citadel models.

Arcus Hunting will exhibit at SHOT Show 2026 from January 20-23 at the Venetian Expo and Caesars Forum in Las Vegas. The company will showcase brands including Tink's, Dead Down Wind, and Defend at Booth 80701 in the Archery Business & Hunting Retailer Pavilion.

Breda will exhibit at the 2026 SHOT Show in Las Vegas, showcasing its luxury hunting and competition shotguns featuring the patented Breda-Bruno Civolani Inertia System and precision-engineered components. The Italian manufacturer will display the Victoria Over and Under, Titano Series, B3.5SM Waterfowl Series, Icaro 20-Gauge, and B12i/T4 competition models.

Hook & Barrel Magazine launched its second annual BEYOND THE BOOTHS campaign at SHOT Show, featuring exclusive coverage from 15 leading brands with premium homepage placement and over 100 high-impact banners across The Venetian Expo and Caesars Forum directing attendees to the landing page.

Lapua will showcase new products at the 2026 SHOT Show in Las Vegas, including MaxRange Target bullets for precision rifle sports, Lapua TRX polymer-tipped solid-copper bullets and ammunition, and new cartridge cases including 7mm PRC and 6mm Dasher. The company will be located at booth #11227.

Berger Bullets will showcase new products at the 2026 SHOT Show in Las Vegas, January 20-23, including 7mm PRC Elite Hunter ammunition, 22 caliber 69 Grain OTM bullets, and 223 Remington 69 Grain OTM ammunition. Additional offerings include 6.8mm, 30 caliber, 6.5 PRC, 300 PRC, 300 WSM, 300 Norma Magnum, and 338 Norma Magnum products now shipping to authorized retailers.

Breakthrough Clean Technologies, part of the Allen Company portfolio, will showcase its suppressor cleaning product lineup at SHOT Show booth #13021. The company has developed specialized suppressor cleaning solutions including the BT-SCK kit, spray bottles, and cleaning tubes designed to promote reliable suppressor function and service life.

Target Sports USA will feature Tony Sentmanat (RealWorldTactical), a Marine Corps veteran and retired SWAT operator with over 1 million Instagram followers, at SHOT Show 2026 booth #72227. He will reveal Target Sports USA's annual Ford F-250 giveaway on Wednesday, January 21 at 2:00 PM.

GForce Arms will showcase its firearms lineup at SHOT Show 2026 in Las Vegas, featuring self-defense shotguns, rifles, handguns, and pistol caliber carbines. CEO Travis Branzell highlighted the company's commitment to community and innovation, with attendees able to win exclusive prizes at the GForce Arms booth.

Pursuit Channel has expanded its distribution with Verizon Fios, moving to the Extended Basic tier and adding over 1.2 million homes. CEO Rusty Faulk credits the network's sustained popularity and strong programming performance, including flagship shows like The High Road with Keith Warren and Higdon Outdoors TV, for the strategic partnership growth.

The SHOT Week Supplier Showcase kicked off yesterday morning on the fifth floor of the Venetian Expo Center, where more than 600 exhibiting suppliers greeted a steady flow of existing and would-be customers.

To a certain degree, suppliers represent the proverbial canary in the coal mine. They see changes in the business climate earlier than most as they adjust to the evolving needs of the manufacturers they work with.

When manufacturers slow down, suppliers are the first to feel it. And when business is good and manufacturers are expanding production, suppliers are again the first to see the signs.

Yesterday, the general mood among those we spoke to was one of optimism for 2026.

2026 Off to a Good Start

At the Microbest booth, where the company was showcasing its precision-machined components and assemblies for the firearms industry, President and CEO Mike Greenwald shared how 2025 started strong, only to slow down—partly due to reduced military spending, a scenario echoed by other exhibitors we spoke to.

Military contracts picked up toward the end of 2025, and 2026 has already started off strong. However, Microbest executives realize momentum could flatten, so they are expanding capabilities to better support the product differentiation manufacturers need.

Nate Higgins, President of FreeFORM—which offers a variety of manufacturing services, including additive manufacturing—reported a surge in RFQ activity in November from suppressor makers seeking additive resources to keep up with growing consumer demand now that the $200 tax stamp on suppressors has been zeroed out.

Kowalski Heat Treating, a family-owned business out of Cleveland, Ohio, that celebrated its 50th anniversary last year, saw double-digit growth in 2025. Owner Steve Kowalski attributes some of that growth to consolidation and companies going out of business.

Kowalski sees continued growth in 2026 after his team found a new cleaning technology to deal with residual salt from their heat-treating process.

“We've tested it for the last 90 days, and the beauty is that it's scalable. We'll be able to expand our capabilities so our customers don't have to worry about extra cleaning.”

U.S.-based OEM magazine manufacture Check-Mate sees the potential for double-digit growth in 2026 thanks to manufacturers rolling out new pistol platforms. President and COO Joseph DeBello explained they’re focused on delivering for manufactures as the market continues trending toward high-capacity magazines.

You'll see that in our UHC (Ultra High Capacity) mags. We're getting two extra rounds in the same envelope with our 1911 double-stack mag, and we're moving that across other platforms as well.”

RedLine Tools, a supplier of carbide cutting tools for precision manufacturing, sees 2026 as relatively flat to slightly up, based on feedback from manufacturers with a constant need for tooling.

They noted that when tool purchases slow—or when they pick up—it’s a reliable indicator of where the overall market is heading.

The Value of the Supplier Showcase

Overall, the Supplier Showcase remains an important segment of SHOT Show—and one of great value to both exhibiting manufacturers and suppliers.

For Midgard Plastics, which specializes in injection molding, tool building, and assembly, the Supplier Showcase means exposure to the broader firearms market.

“It's exposure to some of the big players we would never get a chance to meet otherwise. That's why we're here—for the chance walk-by, the start of a conversation, and the opportunity to take it to the next step.”

That direct exposure to manufacturers is paying off for Flexsystems. The company brought its new Berry-compliant Flex Smart Link with integrated NFC (Near Field Communication) capability.

Originally focused on the promotions market—often a single-use application—the response from visitors on Monday has opened up new market opportunities for Flexsystems well beyond what they anticipated.

“We've had a tremendous response. Within the first hour of being here, people were going crazy after seeing how it works. They're telling us about all these other use models—‘I see an opportunity here, and this is how I'm going to use it.’”

For Bachstein Consulting, an engineering services firm, the Supplier Showcase provides the perfect opportunity to meet with existing clients and spend quality face time with them. It also allows the company to showcase its work to future clients.

One striking example was on display in their booth. As they explained it:

“We had a company suggest a material for a pistol barrel. We told them we didn’t think it was a very good choice. They said it should be fine. We did an obstructed bore test, and it turns out it was not fine.”

The results of the obstructed bore test can be seen below—along with a clear example of the value of engaging outside engineering support.

For Unimetal, a metal parts supplier based in the Republic of Türkiye with broad capabilities and a long history in firearms parts manufacturing, the Supplier Showcase offered the ideal venue for introducing U.S. manufacturers to what Unimetal can do for them.

“We’ve had good traffic here today. To my surprise, it was very crowded,” said Gokhan Yesilkaya, President of Sarsilmaz, owner of Unimetal.

“A lot of people stopped by. We were able to share a lot of information and exchange contact details with companies I hadn’t heard of before. I think there’s a lot of opportunity to reconnect through Sarsilmaz—and possibly explore some partnerships.”

Today is the second and final day of the Supplier Showcase. If you’re a manufacturer attending SHOT Show, do yourself a favor and pop your head in on the fifth floor of the Venetian Expo. You just might find the solution to your product development issues you’ve been looking for.

– Paul Erhardt, Managing Editor, the Outdoor Wire Digital Network