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THURSDAY, DECEMBER 5, 2024

- BIRDING -
If you've ever watched birds, you know how unique and interesting they can be. Whether you’ve just started bird-watching or you are an advanced “birder,” consider heading outdoors over the next few weeks to help gather important data about birds during the 125th annual nationwide Audubon Christmas Bird Count.
- CONTESTS -
Students in kindergarten through 12th grade can discover the outdoors by participating in the Nebraska Fish Art Contest. The 2025 contest, sponsored by the Nebraska Game and Parks Commission, Wildlife Forever and Bass Pro Shops, is accepting entries through Feb. 28, 2025.
Gun Owners of America’s (GOA) Second Amendment Hunters program announces their inaugural Hunting Photo Contest. Entries are open now through December 16th, with the winner receiving a GOA prize package. The winner will also see their work displayed on GOA’s Second Amendment Hunters webpage.
- COURTS -
A coalition of Second Amendment groups led by Gun Owners of America (GOA) and Gun Owners Foundation (GOF) filed an amicus brief in the Supreme Court of the United States in defense of American firearms manufacturers in their court battle with the Mexican government.
- EVENTS -
The final day for exhibitors to secure a spot at the highly anticipated Industry Day at the Range is Friday, December 6, 2024. With an impressive lineup of industry professionals, media, influencers and buyers, this event is the perfect opportunity to showcase your products and connect with over 2,000 key players in the firearms and outdoor industry.

The Christmas spirit is back at Buffalo Bill State Historical Park as Christmas at the Cody’s returns for the first three weekends in December. Join the festivities from 5:30 to 8:30 p.m. on Friday or Saturday Dec. 6-21.
- FISHERIES -
Trout stocking in Oklahoma had a late start this year. Due to recent drought conditions and warm weather, stocking has been delayed until now. You can find Department trout fishing areas at Robbers Cave, Sunset Lake, Medicine Creek, Lake Watonga, Turtle Pond and Blue River.
- FISHING -
Arkansas anglers interested in hooking into an epic-sized trophy fish can apply for a 2025 Alligator Gar Trophy tag from now until the end of 2024. Anyone may fish for alligator gar on a catch-and-release basis with an Alligator Gar Permit (AGP), but a trophy tag (AGT) is required to keep an Alligator Gar longer than 36 inches.
- FISHING TOURNAMENTS -
B.A.S.S. officials are postponing Day 2 of competition at the Bass Pro Shops Bassmaster Team Championship due to high winds out of the north that will be against current and could create potentially unsafe conditions. The full field of anglers will compete on Friday.

- GEAR -
Safariland® announces the release of Echelon fits for the Incog X Inside-the-Waistband (IWB) holster. The addition of these new fits allows for ideal concealed carry of the Springfield Echelon and newly released Echelon Compact handguns for everyday carry (EDC) and duty use.
The Armageddon Gear Turkey Chest Rig has been created to have the essential turkey hunting gear that is needed to be successful at the ready in a compact yet well thought out package.
- HUNTING -
Preliminary results from the 2024 Nebraska November firearm deer season show statewide harvest was down 2% from 2023 and down 24% from the 2019-2023 average. This was more successful than expected for the Nov. 16-24 season as November Firearm permit quotas were reduced 13% from 2023 in response to declining deer populations.
Over the next few weeks, pheasants will be released on 10 state game/wildlife areas across southern Michigan to conclude the 2024 pheasant release program.

- INDUSTRY -
NSSF® is sending this update to notify members of a nationwide preliminary injunction which has been issued blocking enforcement of the Corporate Transparency Act (the “CTA”), and its reporting requirements.
Liberty Ammunition, the leading manufacturer of self-defense ammunition, is partnering with Odle Sales on a nationwide basis.
Silencer Central announces it has broken ground on a new warehouse and distribution center located adjacent to its headquarters building. The new 60,000-square-foot facility will house state-of-the-art inventory and distribution lines for all Silencer Central products, as well as research and development infrastructure, including an indoor shooting range.
Liberty Safe, in partnership with Tractor Supply Company, announces a donation of $188,000 to Folds of Honor, a nonprofit organization dedicated to providing educational scholarships to the families of fallen and disabled military personnel and first responders.

AmbassadorTrack is a cutting-edge Influencer Management Software (IMS) designed to simplify and supercharge influencer marketing campaigns for brands, agencies, and creators in the outdoor industry.
NSSF® praised the San Diego County Superior Court’s decision to grant summary judgment in favor of Smith & Wesson, Inc. under the Protection of Lawful Commerce in Arms Act (PLCAA). The court decided Tuesday that Smith & Wesson, Inc. is not responsible for the horrendous criminal acts committed by a deranged murderer at the Chabad of Poway, in Poway, Calif., on April 27, 2019.
X-Vision Optics announces its partnership with Hicks Inc., a premier wholesale distributor serving the outdoor and sporting goods industries. This partnership will provide more opportunities for outdoor enthusiasts to access X-Vision Optics’ premium products through a wider network of retailers.
- INVASIVE SPECIES -
Supported by the Michigan Invasive Species program, the monthly, hourlong webinars are designed to keep people informed about available programs, current research and emerging issues in the state and the Great Lakes region.

- JOBS -
S&W is seeking candidates for District Sales Manager in the territory of Connecticut, Rhode Island, Massachusetts, New York, Vermont, New Hampshire, and Maine.
- LITIGATION -
The Firearms Policy Coalition announced the filing of an important merits-stage brief with the United States Supreme Court in Smith & Wesson Brands, Inc., et al. v. Estados Unidos Mexicanos, which seeks to stop Mexico’s attempts to impose its gun control preferences on Americans through frivolous litigation.
- NEW PRODUCTS -
Bear Creek Arsenal is now offering bolt action style uppers and rifles compatible with AR-15 lowers, now available in the powerful .350 Legend and .450 Bushmaster. These new products are designed to seamlessly integrate with AR-15 lowers.
Aesir Brands, the maker of Hang-AR, maker of innovative firearm storage solutions, introduced the new STEALTH Gun Mount. It’s the latest addition to the Hang-AR system lineup. This device utilizes the M-LOK attachment of any platform gun or rifle to vertically hang the firearm in the owner’s preferred location. The STEALTH Mount features a quick attach/detach functionality or the setting screw can be applied for the mount to run full-time on the rifle.

- ONLINE -
Looking for a gift for a waterfowl hunter this holiday season? You might want to check out the North Dakota Game and Fish Department’s “The Duck Factory – A History of Waterfowl in North Dakota.”
- ORGANIZATIONS -
The Association of Fish and Wildlife Agencies applauds House passage of the America’s Conservation Enhancement (ACE) Reauthorization Act (H.R. 8811) by a vote of 366 -21.
- PARTNERSHIPS -
Coriolis, LLC announces strategic partnerships with American Cloud, Gridpane, Automatic FFL, and GOAT Payments to develop 2aTechStack.com, a cancel-proof website hosting and payment processing solution designed specifically for the firearms industry.
GunBroker.com announces a new partnership with Credova, a leader in Buy Now, Pay Later (BNPL) financing solutions. This collaboration introduces a transformative approach to purchasing firearms and accessories, making it easier and more accessible for both buyers and sellers.
- PRODUCT NEWS -
Rost Martin announced that the California Department of Justice has approved the sale of their California-compliant RM1C. On December 4, 2024, Rost Martin received confirmation that the RM1C pistol was added to the roster of certified handguns.
Sturm, Ruger & Company, Inc. announced the release of two new Ruger Mark IV 22/45 Lite rimfire pistols. Combining reliability and accuracy with an attractive and updated style, these pistols have a custom pistol look without the custom price.
- PROMOTIONS -
Luth-AR announced its latest giveaway for the month of December 2024. This month, participants have the chance to win a Lightweight Palm Handguard.The Lightweight Palm Handguard is designed to provide a comfortable and secure grip for the shooter, while also reducing weight and improving airflow to the barrel.
Thanksgiving Day 2024, Meprolight® kicked off the Black Friday Sales event running until December 12th. The response has been strong. Don’t miss out on your chance to save 10% on the top red dot optics, self-illuminated pistol, rifle, and shotgun sights you have been looking at. Tier 1 products designed to help you acquire the target quicker and accurately put rounds on it faster day or night.
- RADIO -
This week, Outdoors Radio features Wisconsin Ice Fishing Expo promoter Dan Durbin, Range of Richfield president Jim Babiasz, and audiologist Dr. Alli Anderson.
- SCHOLARSHIPS -
Applications are now being accepted for the 2025 Noreen Clough Memorial Scholarship for Females in Fisheries. In memory of the late Noreen Clough, the longtime U.S. Fish & Wildlife Service administrator and former National Conservation Director for B.A.S.S.
- SPONSORSHIPS -
In a continued effort to promote the brands of Darton, Black Eagle and Conquest, we are proud to announce the sponsorship of Red Rising TV. All three of the brands have dominated target archery for years, but we also want to show how effective our great products are in the hunting world.
Block Targets has joined as a Whitetails Unlimited national sponsor, announced WTU President Jeff Schinkten. “
- STATE PARKS -
Advance copies of the 2025 Indiana State Parks special events list are available in PDF or hard copy format by emailing specialevents@dnr.IN.gov or calling 317-232-4140.
Arkansas State Parks invites media to a press event, Friday, December 6, celebrating the dedication of the new playground and pump track at Lake Sylvia Recreation Area.
- TELEVISION -
Pursuit Media announces the renewal and continuation of its broadcast and streaming agreement with one of the industry’s most popular tournament series programs, Skeeter Bass Champs. The new agreement includes weekly scheduled airings, including Saturdays 1:00pm ET, for the entire 2025 broadcast seasons of Pursuit Channel and Pursuit UP.
 

New polling on gun control from a leading polling agency could show lagging indicators that Americans aren’t buying what gun control activists are selling. Specifically regarding federal bans on Modern Sporting Rifles (MSRs), or the popular and commonly-owned centerfire semiautomatic rifles gun control activists refer to as so-called “assault weapons,” support has dropped again. That’s at the same time that the survey shows that the vast majority of Americans flat-out reject calls for bans on handguns, something failed presidential candidate Vice President Kamala Harris openly supported in the past.

The change in attitude towards firearms and gun ownership reflected in the most recent Gallup poll on firearms isn’t surprising in the least to those in the firearm industry. We’ve seen a sea change over the past four years, not just among who is purchasing firearms, but also those pursuing extra training and education, as well as their understanding about how different types of firearms operate and the various laws that effect their ability to buy and possess them.

The firearm industry knows the Gallup survey is just the polling catching up to reality within the firearm-owning community.

‘AWB’ Support Declines

President Joe Biden has urged Congress since before he was officially sworn in to reinstate a federal “assault weapons” ban. He’s repeated his near-demand often throughout his four years in The White House. Vice President Kamala Harris, while she herself was running for the top of the ticket in 2019, went a step further and declared she’d use executive action authority to ban so-called “assault weapons” and implement a confiscation scheme. Neither of them were successful. A bill to ban the most-commonly owned semiautomatic rifle barely passed the U.S. House of Representatives in 2022, but stalled in the U.S. Senate after not even all Democrats were on board with the ban.

All through the last four years, however, more Americans than ever before became owners of Modern Sporting Rifles (MSRs) as the popular long gun was purchased in large numbers for a variety of lawful purposes. As more Americans became familiar with what MSRs are – and what they are not – polling has reflected that understanding. Americans don’t buy the gun control hysteria.

Gallup polling taken immediately before the November 5 election showed just 52 percent of American adults support reinstating an “assault weapons” ban. That mark reflected a drop in support for a ban that is lower than the previous two Gallup polls taken and is “significantly lower…than it was in Gallup’s initial reading in 2019 (61%) and is down slightly from 55% in 2022.”

However, polling from ABC News/Washington Post in 2023 painted a similar picture. That poll showed a majority of Americans opposed adopting a national “assault weapons” ban, a 10-point jump in opposition since the question was last asked in 2019. Only 47 percent of those polled said they support the proposal, the second-lowest level of support measured since the poll began in 1995.

NSSF industry data reveals there are more than 28 million MSRs in circulation today. As Americans from all walks of life purchased MSRs in record numbers for lawful purposes – including more than 22.4 million first-time firearm buyers since 2020 – they understand the demands for reinstating “assault weapons” bans coming from gun control activists for what it is – baseless scare tactics.

Handgun Bans? No Thanks

Gun control was a key plank for Vice President Kamala Harris during her failed presidential run over the past three months. A ban on outright handgun ownership became a significant point of discussion because VP Harris’ track record indicated her staunch support for a handgun ban and her announced ownership of a GLOCK handgun in California raised more questions than it answered.

The background and timeline of the vice president’s GLOCK ownership is worth a study, but it comes down to her owning a handgun under an exemption not available to everyday Californians while supporting an amicus brief in support of D.C. v. Heller, the U.S. Supreme Court’s landmark Second Amendment case. Heller, of course, was a challenge to Washington, D.C.’s, ban on handgun possession. That means the vice president’s opinion was that not only could California ban handgun sales and possession, but that the Second Amendment doesn’t preclude total bans on handgun possession.

What’s the Gallup poll show about Americans’ views on handgun bans? They overwhelmingly don’t support them. Support for a handgun ban is at just 20 percent, near the all-time low, including among Democrats who have swung 16 points against handgun bans from 2023 to this year, going from 49 percent in favor to only 33 percent.

#GUNVOTE® Mattered

The bottom line is that the gun-owning community has never been more diverse and welcoming. Millions of Americans from all races, backgrounds and political leanings purchased firearms since the 2020 election for all sorts of lawful purposes and they made sure to register their voice in support of their Second Amendment right to do so at the ballot box. That included key constituencies that previously regularly supported the Democratic candidate crossed over and supported the candidate who will protect and preserve Constitutional Second Amendment rights.

The Gallup poll is refreshing as it shows a more mainstream outlet reporting on trends that the firearm industry has long been aware of. The Second Amendment is for everyone and the more law-abiding Americans learn about and understand how gun control laws impact them, the less they support them.

– Larry Keane

Larry Keane is SVP for Government and Public Affairs, Assistant Secretary and General Counsel of the National Shooting Sports Foundation.

 
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