Tuesday, April 15, 2025

Tactical Gear Distributors and Celerant Help Dealers Sell More Via Drop Shipping

Retailers can offer more products online while offloading fulfillment to Tactical Gear Distributors

Iselin, N.J. Celerant Technology, a preferred retail software provider for the National Shooting Sports Foundation (NSSF), is expanding its integration with Tactical Gear Distributors (TGD®) to include online product feed capabilities with advanced drop shipping. This enhancement significantly expands retailers' product offerings across eCommerce and in-store platforms. The new functionality provides dealers with a comprehensive solution to modernize their retail operations.

“TGD® is pleased to partner with Celerant Technology,” said Michelle Conley, Sales Manager. “We are looking forward to adding product feed capabilities and advanced drop shipping for our retailers that may not currently have access to these capabilities.”

Selling More Products without Stocking More

Dealers can now list vendors' products directly on websites and in-store kiosks, leveraging an extensive product catalog without maintaining physical inventory. The system enables flexible fulfillment options that streamline the purchasing process for both retailers and customers. The drop shipping capability offers multiple purchasing pathways that transform how retailers manage their sales. Customers can now purchase products directly from TGD's catalog, with options to have items shipped directly to them for non-licensed products or routed to local firearms dealers for licensed item pickups. This approach provides unprecedented flexibility in product distribution and customer service.

"We're excited to see more industry suppliers like Tactical Gear Distributors embracing drop shipping as part of their business model,” States Michele Salerno, CGO of Celerant. “TGD brings exceptional value to our retailers' product catalogs with their battlefield-proven, military-grade tactical gear that Marines and Soldiers have tested worldwide. By combining comprehensive product data with drop shipping capabilities, dealers can dramatically expand their product offerings without increasing inventory costs or warehouse space."

Existing Product Catalog Integration with Electronic Ordering

Celerant and TGD have been partnered for over a year and have offered multiple integrations, including the TGD product catalog import directly within the point of sale software and the ability to create and send purchase orders directly from within the Celerant software. Taking that a step further, dealers can automate the store fulfillment process by setting minimum/maximum quantities by product and have the retail software automatically generate the purchase order to be sent to TGD. This comprehensive integration significantly reduces administrative overhead, eliminates manual data entry errors, streamlines inventory management, and allows retailers to focus on growing their business rather than managing paperwork.

Learn More

Discover how drop shipping and online product feeds using the TGD integration help retailers more efficiently manage inventory, automate ordering, and enhance their product catalogs to offer more to customers. Visit: www.celerant.com/TacticalGearDistributors.

About Tactical Gear Distributors:

Tactical Gear Distributors is a national distributor of performance firearms, ammunition, and proven tactical gear. Tactical Gear Distributors focuses on providing retailers with an assortment of products proven on the battlefield by our Marines and Soldiers across the globe. TGD® is a Service Disabled, Veteran Owned Small Business. For more information, please visit www.tacticalgeardistributors.com.

About Celerant Technology

Celerant has supported the archery and outdoor sports industries since 1999 with innovative retail software, enabling dealers to expand their online business. As a preferred software provider for the ATA, NSSF, NRA, and NASGW, Celerant provides point of sale, eCommerce, distributor integrations, A&D/e4473, range and membership management, marketplace integrations,