West Bend, WI –The Precision Rifle Series is excited to announce Leica as an official affiliate partner for the 2025 season. A renowned leader in high-performance optics, Leica has long been trusted by precision shooters and outdoor enthusiasts for their superior craftsmanship, precision, and clarity. This new partnership with PRS highlights Leica's commitment to providing the best tools to competitive shooters and supporting the growth of precision rifle sports.

Leica is known for their high-quality binoculars, rangefinders, and spotting scopes, all of which are designed to help shooters achieve ultimate performance. With their state-of-the-art optical technology, Leica products offer unrivaled accuracy and reliability—critical attributes for PRS competitors navigating challenging shooting conditions.

“We are thrilled to welcome Leica as an official affiliate partner for the 2025 PRS season,” said Ken Wheeler, Director of the Precision Rifle Series. “Leica’s commitment to precision and quality aligns perfectly with our vision of advancing the sport of precision rifle shooting. Their premium optics will be a valuable asset to PRS competitors, helping them perform at their best and gain a competitive edge on the range.”

Joining the Precision Rifle Series is a natural step forward for Leica Sport Optics. Our riflescopes and integrated ecosystem of rangefinders, ballistics tools, and mapping technology are purpose-built to elevate the performance and efficiency of shooters. The PRS community represents some of the country's most dedicated and capable marksmen, and we’re proud to support that level of precision and commitment. This partnership reinforces our commitment to innovation in long-range shooting and provides a proving ground where our products can stand shoulder to shoulder with the best in the industry.”— Ryan Holm, Marketing Director, Leica Sport Optics

Leica is a global leader in high-performance optics, providing innovative products such as binoculars, rangefinders, and spotting scopes that are trusted by professionals and enthusiasts alike. With a focus on precision, clarity, and ruggedness, Leica optics deliver the highest level of performance for shooters and outdoor adventurers worldwide.

The PRS values its partnership with the Leica Team and looks forward to working together to support its members, elevate national Pro Series competitions, and contribute to the growth of the sport. In 2025, the PRS will host 50 national-level precision rifle competitions, culminating in the PRS Pro Series Finale on November 1-2, 2025, at WAR Rifles – Geissele Range in Tremont, Pennsylvania, where Leica will proudly serve as a sponsor.

For more information on the Precision Rifle Series, visit: https://www.precisionrifleseries.com/

To learn more about Leica please visit: https://leicacamerausa.com/

Press Release Contact: Camdyn Powers

Precision Rifle Series Marketing Specialist

E-mail: Camdyn.powers@precisionrifleseries.com

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