RetailBI is proud to announce the release of the 2024 Annual Executive Report, an indispensable resource for the shooting sports industry. This comprehensive report provides an unparalleled look at retail sales, inventory trends, and pricing across firearms, ammunition, optics, and suppressors.

The report offers a data-driven analysis of 2024’s performance, with key comparisons to 2019, widely regarded as the industry's "normal" baseline. By examining trends from 2021 forward, the report captures the nuances of each product segment while eliminating redundancy from earlier years.

In addition to highlighting long-term growth trends, the report offers a sneak peek into RetailBI's 2025 forecast, which anticipates continued shifts in consumer behavior. The forecast, paired with detailed comparisons to pre-pandemic inventory and sales levels, positions the report as an essential tool for retailers and manufacturers navigating the evolving market.

“The insights in this year’s report aren’t just numbers—they’re a call to action,” said Kaleb Seymour, VP of Data & Analytics at RetailBI. “This report shows where we’ve been and where we’re going, with strategic insights to help the industry thrive in an increasingly competitive landscape.”

Highlights of the 2024 Annual Report Include:

• Year-Over-Year Trends: Detailed analysis of 2024 performance compared to 2023 and 2019.
• Inventory Analysis: Insights into inventory levels significantly above pre-pandemic norms and their impact on the market.
• Category-Specific Insights: Focused data on firearms, ammunition, optics, and suppressors, including category leaders and growth drivers.
• 2025 Forecast: RetailBI’s exclusive projection of market performance, offering actionable takeaways for businesses.
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This report exemplifies RetailBI’s commitment to providing data that drives better business decisions. By leveraging retail sales and inventory data from over 2,400 dealers, the 2024 Annual Report delivers actionable insights to support strategic planning and market adaptation.

Request Your Copy: Visit https://t.ly/xLnU1 to access the full report and take the next step in leveraging data for success in 2025 and beyond.

About RetailBI

RetailBI is the shooting sports industry's leading provider of retail sales and inventory data, helping businesses make informed decisions that enhance profitability and market share.