Fischer will spearhead the strategic growth and sales efforts for the RETAY USA and Breda America Group product lines.

Easton, Md. – Banshee Brands Inc., the parent company of RETAY USA and Breda America Group (Breda AG), proudly welcomes JP Fischer to its team as its Vice President of Sales. In his new role, Fischer will spearhead the strategic growth and sales efforts for both product lines.

“I’m thrilled to be joining the Banshee Brands team. I’ve watched RETAY USA grow in popularity for a few years now and was impressed with the quality of products and value they provide. Once I met the team and saw the culture they foster as an organization, it all made sense. I believe my experience and insights will help take us to the next level and I can’t wait to get started,” said Fischer.

Fischer brings a wealth of experience to his new role with over a decade of proven success in driving company growth within the highly competitive firearms and outdoor sports market, including stops at Christensen Arms, Benelli USA, and Smith and Wesson. He has demonstrated expertise in strategic leadership, managing national sales teams, securing key clients, and expanding product distribution channels, resulting in substantial revenue increases and market share expansion. Fischer is committed to fostering innovation, operational excellence, and cross-functional collaboration to achieve corporate objectives and drive long-term success for the companies he works for.

“To be successful you must have a great team and bring in the right people. JP not only possesses an extensive background and technical knowledge of our industry, but he fits in really well with the culture of the team we’re trying to build,” commented Christian Handy, CEO of Banshee Brands. “JP is well respected and highly regarded within our industry and he will undoubtedly play a pivotal role in our future growth as an organization. We’re very excited to have him on board.”

For more information about Banshee Brands Inc. or their partner manufacturers, please visit www.bansheebrands.com.

About RETAY USA:

Located in the Mid-Atlantic outdoor enthusiasts’ paradise of Easton, Maryland, RETAY USA is the North American strategic arm for Retay Arms of Konya, Turkey. RETAY USA manages the brand’s marketing and sales efforts, importation, logistics, and distribution in North America, as well as warranty service for the RETAY brand of shotguns. RETAY shotguns integrate more innovative design elements for better results in the field, right out of the box. For more information visit RETAYUSA.com and follow on Facebook, Instagram, and YouTube.

About Breda America Group (Breda AG):

Founded in Milan in 1861 by Ernesto Breda, the company began as a small locomotive manufacturer. By the turn of the century, it had grown into the leading armaments supplier to the Italian military producing everything from small arms to tanks and aircraft. For over a century, Breda has focused engineering efforts on producing the best barrels in the world. Breda shotguns incorporate improved chambers and bore specifications to improve cycling speed and reduce felt recoil, as well as contribute to increased consistency in shot patterns. Breda stands behind their shotguns with their best-in-class Limited Lifetime Warranty program and “in-house” parts and service center located at the Breda AG headquarters in Easton, Maryland.

About Banshee Brands Inc.:

Banshee Brands Inc. is a privately held corporation that establishes strategic partnerships with select international and domestic manufacturers. Banshee Brands Inc. provides oversight and management for the US operations of our manufacturing partners encompassing logistics, marketing, sales, distribution, and customer service.