Wednesday, April 16, 2025

Zeiss Sport Optics Secures Title Sponsorship with Wild TV and Its Top Three Hunting Shows

Edmonton, Alberta – Wild TV is thrilled to announce a significant development in outdoor broadcasting: Zeiss Sport Optics has become the title sponsor for three of its most acclaimed hunting shows: "The Edge," "Argo's How to Hunt," and "Prairie Pursuit." This landmark agreement underscores Zeiss’s commitment to the hunting community and highlights Wild TV’s dedication to delivering premium outdoor content.

Zeiss Sport Optics, globally renowned for their precision and innovation in optical gear, aligns perfectly with Wild TV’s mission to provide high-quality hunting adventures and educational content. This strategic alliance enhances the viewing experience through superior visual technology and establishes Zeiss as a key supporter of sustainable and ethical hunting practices.

Alan Topp, Managing Director of Zeiss Optics Division at Gentec International, commented on the partnership: "We are excited to have entered into a comprehensive partnership with the top-rated Wild TV group, including 'How To Hunt,' 'Prairie Pursuit,' and 'The Edge.' We believe our premium line of Zeiss world-class riflescopes, binoculars, and spotting scopes is a perfect fit with the Wild TV viewers."

Steve Ecklund, host of "The Edge" and a prominent figure in hunting media, shared his excitement: "Teaming up with Zeiss Sport Optics is a game-changer for us. We take great pride in representing top-tier products, and the addition of Zeiss introduces a new level of high-performance optics that will significantly enhance our current partnerships. This incredible opportunity will literally change the way we see things moving forward!"

The sponsorship agreement includes extensive brand integration within the three shows, featuring product placements, branded segments, and exclusive sponsor credits. Viewers can look forward to seeing Zeiss’s latest innovations in action, significantly boosting the educational and entertainment value of each episode.

Ryan Kohler, president of Wild TV added, "This partnership reaffirms our commitment to the hunting community and our ongoing efforts to provide the most engaging and informative content to our viewers. Zeiss Sport Optics not only elevates our ability to present visually stunning and technically proficient content but also strongly supports our commitment to promoting responsible hunting practices."

For additional information about Wild TV’s programming and details on the Zeiss Sport Optics products featured on "The Edge," "Argo's How to Hunt," and "Prairie Pursuit," please visit www.wildtvplus.ca or follow www.wildtv.ca and Zeiss Sport Optics on social media. Further details about Zeiss optics and Gentec International can be found at www.gentec-intl.com.