Aurora, OH – Outtech, a recognized leader in sales and marketing within the outdoor industry, is excited to announce a new strategic partnership with KFI Firearms by Istanbul Silah, a premier manufacturer of Turkish-built firearms known for innovative designs and a commitment to quality. This collaboration will focus on expanding KFI Firearms' market presence and bringing their exceptional products to a wider audience of outdoor enthusiasts, hunters, and shooting sports aficionados.

Through this partnership, Outtech will leverage its extensive network and expertise in sales, marketing, and distribution to drive awareness, boost sales, and elevate the brand's presence in the outdoor and firearms industries.

“We are thrilled to partner with KFI Firearms,” said John Seliga, President of Outtech. “KFI has established itself as a leader in firearm innovation, and we are excited to help expand their reach, share their story, and support their growth in the competitive firearms market. Our goal is to build lasting connections with outdoor enthusiasts who value high-quality products and cutting-edge technology.”

"We are incredibly excited to join forces with Outtech," said Jon O’Brien, CEO of KFI Firearms. “Outtech’s expertise, unwavering enthusiasm, and strong industry connections are a perfect match for KFI and our Brands, Impala Plus and Monza. As a trusted leader in the outdoor space, Outtech's deep understanding of market dynamics and proven track record of success will help propel us to new heights. By combining our innovation and product excellence with their sales acumen and vast network, we are confident that this partnership will significantly accelerate our growth and bring our offerings to a broader audience.”

The partnership will kick off at the 2025 SHOT Show in Las Vegas, Nevada, where KFI Firearms will be showcasing a range of products.

ABOUT OUTTECH

Established in 1989, Outtech is one of the outdoor industry’s leaders in sales & marketing, maintaining a portfolio of brand leaders across hunt, camp, fish, shooting sports and outdoor lifestyle categories. Outtech is staffed with a group of over 60 industry specialists spread across multiple divisions, with over 1,500 combined years of experience in the outdoor industry. In 2023, Outtech became a subsidiary of Legacy1846 Outdoor Group. For more information visit TeamOuttech.com.

ABOUT KFI FIREARMS

KFI Firearms is a top-tier firearms manufacturer dedicated to producing high-quality, innovative products for the hunting, shooting sports, and outdoor industries. With a focus on precision, reliability, and performance, KFI Firearms continues to lead the industry with cutting-edge designs and exceptional craftsmanship. For more information, visit KFIFirearms.com.

Outtech Media Contact

Sarah Freeman, Outtech - (330) 562-9929 or sfreeman@outtech-online.com