Winchester Safes, the most trusted name in safe innovation and reliability, delivered an unforgettable performance at the NSSF 2025 SHOT Show, marking what could easily be described as one of the company’s most successful showings in its storied history. Attendees were greeted by an impressive lineup of new innovations and engaging brand ambassadors.

At the forefront of the excitement was the unveiling of the highly anticipated Evolution Bow Safe, a revolutionary storage solution that combines Winchester’s trusted security features with specialized bow and accessory storage. The Evolution drew significant attention from attendees and industry experts, setting a new standard for safes and demonstrating the brand’s dedication to meeting the needs of modern outdoor enthusiasts.

The Grand American Safe, a pinnacle of craftsmanship and security, also took center stage at the booth. Its show stopping appearance and vast storage space reinforces Winchester’s position as a leader in premium safe design, appealing to customers who demand both style and performance.

Winchester Safes’ presence was further amplified by appearances from an incredible lineup of brand ambassadors and content creators including Melissa Bachman, The Collector, Cowboy Cerrone, and the Keefer Brothers.

“SHOT Show 2025 has been a milestone event for Winchester Safes,” said Greg Walters, VP of Sales & Marketing at Winchester Safes. “The overwhelming response to the Evolution Bow Safe and the enthusiasm for our brand ambassadors have truly made this year one for the record books. We’re incredibly grateful to the outdoor community and our partners for their support and excitement.”

The Winchester Safes booth buzzed with activity throughout the show, offering attendees hands-on experiences with the latest products, opportunities to engage with industry mentors, and an exclusive glimpse into the company’s innovative vision for the future.

As the company celebrates this historic showing, Winchester Safes continues to lead the way in security standards, innovation, and a deep connection with its customers. For further details about Winchester Safes, please visit www.winchestersafes.com

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Media Contact

Stevie Barefield | Director of Marketing

stevie.barefield@winchestersafes.com

About Granite Security Products/Winchester Safes

Granite Security Products/Winchester Safes has been a prominent figure in the U.S. gun safe industry for 34 years. Founded in January 1990 by Vietnam veteran Kyle Walters, who serves as the President and Owner, the company boasts a rich history steeped in expertise and dedication. Before establishing Granite, Walters held the esteemed position of President at American Security Products in California for a decade, accumulating invaluable experience within the safe industry. In December 1991, Granite achieved a significant milestone by securing the first prestigious UL Listing of RSC (Residential Security Container) for a gun safe. In 1999, Walters acquired the gun safe product line and Winchester License from Meilink Safe Company in New Albany, IN. By integrating the iconic Winchester brand with our extensive gun safe line, Winchester Safes experienced exponential growth, firmly establishing itself as a leader in the industry. Today, Winchester Safes operates with a remarkable unit capacity of over 600,000 safes per year, demonstrating its dedication to meeting the evolving needs of customers nationwide. Strategically located in Texas, our centralized position offers customers a significant freight cost advantage to any shipping point across the United States.