GREELEY, CO- In recognition of the commitment and dedication of America's law enforcement and security officers, military personnel and first responders, Steiner has launched a new American Hero Instant Savings Program to provide the finest optics available to those who serve and protect our safety and freedom.

""We at Steiner are thrilled to introduce the American Hero program to honor those who serve our country," said Tom Frane - VP of Sales and Marketing. "With government cutbacks and budget constraints, our Military, Law Enforcement, and first responder agencies struggle to equip their teams with the best quality gear available. I feel it is our responsibility to offer reduced prices to these individuals who put themselves on line for our American freedoms, liberties and safety."

The new program offers instant savings or discounts on all Steiner binoculars, riflescopes and laser rangefinders purchased at any Steiner authorized Law Enforcement dealers in United States. The discount is taken at the point of sale and there is no need to fill out additional forms or paperwork. Discounts are based upon total optics purchased.

Purchase Amount Instant Savings
$300 - $400 $25
Up to $750 $50
Over $750 $100

Only sales at brick and mortar locations qualify. Buyers must meet the qualifications below and produce their agency or military identification and credentials at the time of purchase.

• All sworn Law Enforcement Officers, including state, county and city
• All Federal Law Enforcement Officers
• All Correctional Officers, including Parole and Probation Officers
• All retired Law Enforcement Officers with retired credentials
• Licensed Paramedics and EMTs
• Fire Fighters (including volunteers)
• Active Military personnel - all branches
• Retired Military/Prior Service personnel - all branches (ID card or DD214 required)

Headquartered in Germany, Steiner-Optik has been widely acknowledged as a world leader in the manufacturing of high quality optics since 1947. In addition to the outdoor, hunting and marine markets, Steiner provides products to military and law enforcement worldwide. Allied forces around the world - including the U.S. Army and countless law enforcement agencies - have made Steiner their optics of choice.

For more information on the extensive Steiner line of optics, visit Steiner-Optics.com or Facebook page at Facebook.com/SteinerOptics.

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Editorial Contact: Dennis Phillips (970) 576-3251 dphillips@steiner-optics.com