Carbon Express Arrows announced that Alexis Ruiz, the 2026 Hyundai Archery World Cup Final Champion in women's compound, has joined its professional shooting team. The 26-year-old from Phoenix, Arizona, defeated Mexico's Dafne Quintero in a shoot-off and earned multiple medals at World Cup Stage 2 in Shanghai alongside teammate James Lutz.
TrueTimber and Bear Archery announced three new compound bows featuring TrueTimber Strata camouflage for 2027: the Paradigm Pro RTH, Legit Pro RTH, and Legit NXT RTH. Each model offers ready-to-hunt packages with advanced performance features and adjustability for bowhunters of varying experience levels.
Carbon Express announced the signing of professional archer Katelyn Bordwell to its shooting team for 2027. Bordwell, a USA Archery Target Nationals silver medalist and ASA Pro, will compete using Carbon Express arrows across target and 3D competitions while co-hosting the Ladies on the Line podcast.
Carbon Express announced that 16-year-old Chloe Nelsen, the first woman to win the Vegas Shoot Championship Compound Young Adult title, has joined its professional shooting team. The Wisconsin archer previously won the Lancaster Archery Classic Youth Female Open and set a world record at JOAD Nationals with the Nano Pro RZ.
Barnett's Hyper Raptor GTX™ crossbow is now shipping to dealers nationwide, featuring 425 FPS velocity, TriggerTech™ Frictionless Release Technology, and a compact 7.5-inch axle-to-axle design optimized for deer season hunting.
Carbon Express announced the signing of Estonian compound archer Lisell Jäätma as a sponsored athlete for the 2027 season. Jäätma won her first Hyundai Archery World Cup gold in Shanghai in May 2026, defeating world number one Andrea Becerra, and will compete using Carbon Express Nano Pro RZ arrows.
Mission Archery introduces the 2027 Range HD hunting bow featuring the MB Switchweight Cam for adjustable draw lengths and weights, Mathews' 3D Damping technology for reduced noise, and speeds up to 325 feet per second. The bow is available in four finishes and as part of the Mission Bowhunter Pro Kit with premium accessories.
Carbon Express announced the signing of Team USA compound archer MaKenna Proctor to its professional shooting team. Proctor, a World Cup bronze medalist from Ohio and the first Black woman named to a USA Archery World Championship team, will compete using Carbon Express arrows at national and international events.
Carbon Express pro-staff archer Ryan Davis won team gold at the World Field Championship in Yankton, SD, shooting Nano Pro X-Treme arrows. Davis delivered the decisive shot in a shoot-off, leading Team USA to victory alongside Brady Ellison and Gaius Carter.
Mathews has introduced two new finish options, Metallic Purple and Bronze, for its TITLE target bow, which has earned hundreds of podium finishes since its 2024 launch. The TITLE is now available in eight finish options and can be customized through Mathews' Bowbuilder platform.
Barnett offers five value-priced crossbows for hunters with $350–$500 budgets: the XP370, Wildcat Ultralite, Whitetail Hunter STR, XP385, and XP390. Each features TriggerTech triggers, anti-dry-fire safety, and hunting-ready accessories, proving budget-friendly crossbows don't sacrifice performance.
Jeff Rawlinson, President of the National Archery in the Schools Program (NASP®), recognized fish and wildlife agency leaders at the 2026 AFWA Annual Meeting for their role in bringing archery to schools. During the 2025-2026 school year, NASP® reached over 1.32 million student archers through state and provincial agency partnerships.
Victory Archery announces a partnership with competitive archer and outdoor creator Bella Otter. The collaboration brings together Bella's discipline and competitive mindset with Victory's carbon arrow engineering and precision technology to deliver performance when every shot matters.
Oklahoma's deer archery season opens October 1st, allowing hunters with proper licenses to harvest up to six deer, with no more than two antlered. The archery opener also applies to elk, pronghorn, black bear, and turkey. Complete regulations are available through Oklahoma Fishing & Hunting Regulations and the Go Outdoor Oklahoma mobile app.
Victory Archery announces a partnership with Whitetail Fit, a bowhunting and fitness brand founded by Joel Burham. The collaboration unites two brands committed to hunter preparation and performance, combining Whitetail Fit's discipline and motivation with Victory Archery's carbon arrow engineering and technology.
Easton arrows dominated the 20th Hyundai Archery World Cup Final in Saltillo, Mexico, with all 12 podium finishers using Easton X10 or 3.2 X10 Parallel Pro shafts. Notable winners included Dhiraj Bommadevara, Marie Horáčková, Nico Wiener, and Alexis Ruiz, marking 20 consecutive years of Easton gold medals at the World Cup Final since 2006.
The National Bowhunter Education Foundation (NBEF) sponsored the National Archery in the Schools Program (NASP) State Coordinator and Educators event in Helena, MT. NBEF Executive Director Marilyn Bentz highlighted lane markers and 3-D floor stickers developed to enhance tournament safety and organization for NASP programs.
Mathews Archery, founded by Matt McPherson in 1992, has officially transitioned to employee ownership as the company approaches its 35th year in business. The transition reflects McPherson's commitment to employees and ensures the company's values of innovation and community impact remain central to its future.
Ameristep® introduces the Frontline Wide-Bottom Extreme Blind, a ground blind designed specifically for archery hunters. The blind accommodates up to three hunters with four silent-sliding shooting windows, Mossy Oak Bottomland camouflage, and a quick-deploy Spider Hub® frame system for rapid setup.
ALPS OutdoorZ has launched the Optima Bow Case, featuring 600D polyester construction, padded fleece interior, and reinforced foam padding to protect bows up to 40 inches. The case includes three exterior gear pockets, full-length arrow pocket, interior compression cam holder sleeves, and MOLLE webbing for customizable organization.