Winchester Ammunition sponsors Richard Childress Racing's No. 3 Chevrolet driven by Austin Dillon at the Jack Link's 500 at Talladega Super Speedway on April 26, featuring Winchester Long Beard® XR® turkey ammunition and National Wild Turkey Federation branding.
23XI Racing announced a partnership with Field & Stream as an Official Partner for the 2026 NASCAR Cup Series season, kicking off with a Nashville race weekend takeover at Chief's on Broadway. Driver Corey Heim's No. 67 Toyota Camry will feature Chief's and Field & Stream branding, with Field & Stream serving as primary partner at Indianapolis and Charlotte Motor Speedway later in the season.
Pyramyd AIR announced that Hatsan Airguns has become the Platinum Sponsor for the 2026 Pyramyd Cup, taking place August 5th-8th at Cardinal Shooting Center in Marengo, Ohio. The partnership supports the premier airgun competition featuring 100-Yard Benchrest, Field Target, and Gunslynger disciplines. Registration opens April 23rd at noon eastern.
Rambo Bikes, the #1 hunting e-bike manufacturer based in Centerville, Iowa, continues its partnership with Whitetails Unlimited as a national sponsor. WTU President Jeff Schinkten praised Rambo Bikes for their innovative e-bikes that help hunters access hunting locations more quietly and efficiently.
HEVI sponsored the Kansas One Shot Turkey Hunt (April 16-18, 2026) in El Dorado, Kansas, which paired youth hunters with celebrities and dignitaries to promote wildlife conservation and hunting heritage. The event raised funds for turkey habitat restoration, Kansas State University research, and conservation education while allowing attendees to field-test HEVI's turkey loads including HEVI-13, HEVI-18, Magnum Blend, and HEVI-Bismuth.
XTech Tactical has become title sponsor of the Firearms Action Shooting Trial (F.A.S.T.) 2026 series, featuring four marquee events combining time-based 2-Gun and rifle competitions with natural terrain and realistic physical challenges. Founded by Russell Phagan, F.A.S.T. matches test shooter skills with targets extending to 500 yards for rifles and 100 yards for pistols.
Gun Tote'n Mamas, a leading women's concealed carry handbag provider, returns as a diamond sponsor for the 2026 A Girl and A Gun National Conference in Grand Junction, Colorado, April 30–May 3. The company will showcase its latest products and provide exclusive merchandise to attendees.
Banks Outdoors, a manufacturer of blinds, feeders, and wildlife watering systems based in Cannon Falls, Minnesota, continues its partnership as a national sponsor of Whitetails Unlimited. The organization, founded in 1982, has over 475 chapters and 120,000 members dedicated to white-tailed deer conservation and hunting tradition preservation.
Sons of Liberty Gun Works is the Title Sponsor of the Texas Tactical Police Officers Association Conference, showcasing its MK1, L89, and EXO3 rifle platforms at Range Day and the Vendor Show. SOLGW will also co-sponsor an after-hours social event with Born Primitive Tactical and Silencer Shop.
Rapid Air Worx has been named an official sponsor of the 6th Annual AirGun Oregon Extreme Air Gun Challenge, taking place May 14–17, 2026, at the Ashland Gun Club. Cameron Kerndt won last year's long-range event using a Rapid Air Worx rifle, demonstrating the company's competitive performance.
Big Frig, a cooler and outdoor accessories manufacturer headquartered in North Sioux City, South Dakota, has renewed its partnership as a national sponsor of Whitetails Unlimited. Whitetails Unlimited President Jeff Schinkten praised Big Frig's commitment to quality products and customer relationships for outdoor enthusiasts.
TrueTimber will serve as the official camouflage sponsor for the 2026 Kansas One Shot Turkey Hunt in El Dorado, Kansas on April 16-18. Event attendees, including TrueTimber team members and ambassador Rob Keck, will receive TrueTimber turkey hunting apparel. The hunt honors the vision of former Governor Mike Hayden and former El Dorado Chamber of Commerce Executive Vice President Marv McCown.
AirForce Airguns has been named Title Sponsor of the Big Bore Slug Challenge at the 2026 Rocky Mountain Airgun Challenge (RMAC), hosted by Utah Airguns at Garth Killpack Shooting Range in Springville, Utah, June 23–28, 2026. The event will feature steel targets out to 600 yards showcasing AirForce's Texan® and Tex-Rex® platforms, with Rapid Air Worx also participating as a Gold Sponsor.
Sturm, Ruger & Company continues its longstanding support of the Kids & Clays Foundation, which has hosted 46 events in 2025 and raised five million dollars for Ronald McDonald Houses. Ruger donates firearms to the foundation's annual sporting clays, skeet, and trap fundraising events benefiting critically ill children and their families.
Havalon Knives renewed its national sponsorship with Whitetails Unlimited, supporting the organization's conservation and education initiatives. WTU President Jeff Schinkten praised Havalon's sharp blades and innovative designs as essential tools for hunters. Havalon, originating from the medical industry, has become the iconic brand in replaceable blade knives for hunting and outdoor use.
VKTR Industries, a manufacturer of piston-driven AR-15 rifles and Double Stack 1911 pistols, announced sponsorship of the TTPOA Conference in Round Rock, TX from April 22-24, 2026. The company will showcase the VK-1 rifle and VKP Pro pistol, offering special program pricing for TTPOA members and attendees.
Silencer Shop, the largest silencer distributor in the United States, has been named the Saturday night reception sponsor for the 41st annual Gun Right Policy Conference (GRPC), co-hosted by the Second Amendment Foundation and Citizens Committee for the Right to Keep and Bear Arms, scheduled for September 25-27 in Dallas.
Burris Optics will sponsor the NRL Hunter's Buffalo Bill's Revenge match scheduled for April 10–12, 2026 near Laramie, Wyoming at Logan Ranch. The high-difficulty, field-style competition features challenging terrain and targets ranging from 500 to 900 yards, designed to test shooter and equipment capabilities.
Pass It On – Outdoor Mentors announced a sponsorship from RCBS, a precision reloading equipment manufacturer, to expand youth hunting and shooting sports programs. The partnership will help the organization reach young people across at least 40 states and Canada within four years, with support from Joel Hodgdon of RCBS and Dr. Scott Petrie.
Winchester Ammunition, the National Wild Turkey Federation, and Bass Pro Shops are sponsoring Richard Childress Racing's No. 3 Chevrolet driven by Austin Dillon for the Food City 500 at Bristol Motor Speedway on April 12, featuring Winchester Long Beard XR turkey ammunition on the car's paint scheme.