As the outdoor industry enters 2026, manufacturers and distributors searching for the most effective, far-reaching video content partner will find no stronger choice than Keith Warren and The High Road Group. Now in his 42nd consecutive year of producing and hosting outdoor television, Warren stands alone as the most experienced and influential outdoor content creator in the business—leading a team that specializes in premium video production for every platform where consumers watch.
A Hall of Fame outdoorsman, award-winning producer, and trusted voice for millions of viewers, Warren has created and hosted more televised outdoor programming than anyone in history. Today, The High Road Group leverages that legacy to deliver high-impact video across Facebook, YouTube, Instagram, TikTok, streaming platforms, and all non-linear digital outlets—ensuring brands reach audiences wherever they consume content.
One of the Group’s most valuable strengths for manufacturers is its efficient, strategic approach to content creation. Every asset produced—whether long-form, short-form, vertical, or episodic—is intentionally captured so it can be repurposed and redistributed across all social platforms, giving clients maximum visibility and dramatically improving their return on investment. The result is an integrated library of high-quality content that works harder, lasts longer, and reaches more consumers.
Beyond production expertise, Warren brings something no other content creator can match: firsthand experience in product development, manufacturing, distribution, and marketing. He understands how outdoor products are built, how they’re brought to market, and what drives buying decisions. This deep industry knowledge allows The High Road Group to present products with unmatched clarity, authenticity, and influence.
From firearms and optics to ammunition, suppressors, archery gear, and emerging technologies, Warren’s multi-platform content continues to move the needle—shaping opinions, building trust, and driving sales across generations of outdoor enthusiasts.
As he enters year 42, Warren remains focused on one mission: creating premium, repurposable, multi-platform video content that delivers exceptional value and performance for partner brands.
“After 42 years, I’m more energized than ever,” Warren said. “The future is digital, and we’re committed to producing innovative content that works—and delivers real results.”
For outdoor companies seeking a proven, credible, and ROI-driven content partner, Keith Warren and The High Road Group remain the gold standard in multi-platform video production.
For all inquiries, contact keith@highroadhunting.com or visit www.highroadhunting.com.