Academy Sports + Outdoors Donates $5,000 Worth of Life Jackets to Conservation Department in Support of Life Jacket Loaner Program
WHO
WHAT
In recognition of National Water Safety Month, Academy Sports + Outdoors is presenting $5,000 worth of life jackets to the Alabama Department of Conservation and Natural Resources (ADCNR) to contribute to their water safety initiative, the life jacket loaner program. The 360 new life jackets are a tool to promote community safety while out on the water this summer.
ADCNR’s mission is to promote statewide stewardship and enjoyment of natural resources now and for and future generations. Through the life jacket loaner program, the public will be able to borrow Academy life jackets from loaner stations at select Alabama State Parks and from Conservation Enforcement Officers patrolling Alabama’s waterways.
This is the first year ADCNR will begin its life jacket loaner program. Academy Sports + Outdoors is proud to support a safe and active summer while encouraging Alabama families to have fun out there.
Governor Kay Ivey and Conservation Commissioner Chris Blankenship will attend the event to emphasize the importance of wearing a life jacket while participating in outdoor recreation on the water.
WHEN
Monday, May 20, 2024, at 11 a.m.
WHERE
Academy Sports + Outdoors
8610 Eastchase Parkway
Montgomery, AL 36117
PHOTO OP
Academy presenting 360 life jackets to ADCNR
About Academy Sports + Outdoors
Academy is a leading full-line sporting goods and outdoor recreation retailer in the United States. Originally founded in 1938 as a family business in Texas, Academy has grown to 284 stores across 18 states. Academy's mission is to provide "Fun for All" and Academy fulfills this mission with a localized merchandising strategy and value proposition that strongly connects with a broad range of consumers. Academy's product assortment focuses on key categories of outdoor, apparel, sports & recreation and footwear through both leading national brands and a portfolio of private label brands. For more information, visit www.academy.com.
About ADCNR
ADCNR promotes wise stewardship, management and enjoyment of Alabama’s natural resources through four divisions: Marine Resources, State Lands, State Parks, and Wildlife and Freshwater Fisheries. Learn more at www.outdooralabama.com.