Atlanta, GA —— Media Lodge, the leading digital media platform for the firearms and outdoor industries, is proud to announce the addition of Elliot Wainess as Sales Manager. In this role, Elliot will lead major account relationships while spearheading Media Lodge’s strategic focus on e-commerce and retail brands within the firearms and hunting space.

Elliot brings a unique blend of customer success expertise, operational efficiency, and sales acumen to the Media Lodge team. Most recently, he served as Customer Success Manager at Riton Optics, where he drove revenue growth and customer satisfaction through CRM optimization, onboarding, and proactive engagement. His background also includes logistics and tactical operations with Agilite and Janus Global Operations, giving him a grounded understanding of product movement, customer loyalty, and mission-critical problem-solving—skills that translate directly to client relationships and sales growth.

“Elliot’s ability to build trust, uncover opportunity, and solve problems for clients makes him an immediate asset to our sales team,” said Katey Powers, Vice President of Sales at Media Lodge. “His operational mindset, technical expertise, and ability to identify and solve marketing challenges through the use of technology made a real difference for us in hiring. We’re especially excited about the value he’ll bring to our partners navigating the dynamic world of e-commerce and retail in the firearms space.”

In his new role, Elliot will work directly with leading brands in the shooting sports and hunting industries, helping them connect with Media Lodge’s expansive enthusiast audiences across premium websites, dedicated email lists, and performance-based marketing platforms.

“I’ve long admired Media Lodge’s authentic voice and ability to reach core consumers where it matters most,” said Wainess. “I’m excited to bring my background in customer service and logistics to help brands grow their presence in a space I care deeply about.”

Elliot will report to Katey Powers and be based in Arizona.

About Media Lodge
Media Lodge is a leading digital marketing and content distribution company that specializes in connecting brands with their target audiences across various digital platforms. With an extensive network of media outlets, online communities, and ad technology, Media Lodge offers effective advertising solutions. Through an authentic voice and expansive scope, Media Lodge helps brands engage with enthusiasts across the best websites and exclusive, leading e-commerce engines, in email, video, social media, and through innovative technology like custom audience building and lead generation. The company invests heavily in research and analytics tools to ensure partners understand their customers, how to best speak to them, and to realize marketing efficiencies with the platform.

CONTACT:
Christen Everly
christen@medialodge.com
(612) 306-2274