Zanders Sporting Goods, a national distributor located in Sparta, Illinois, has announced the promotions of Dan Siegler to President and Chief Operating Officer and Luke Poston to Director of Procurement.

Both employees since being hired have demonstrated exemplary leadership skills, an unwavering “company first” attitude and a passion for company growth. Dan’s passion for the outdoors and the opening of the sales manager position is what lead Dan to Zanders almost 10 years ago. Dan was the Sales Manager for 4 years where he quickly excelled and was then promoted to Director of Marketing, then took over Marketing & Purchasing a little over a year ago, and now has been promoted to President and COO.

“I am proud and honored to have been selected to be the President/COO of Zanders Sporting Goods. I have so much respect for this company, and the people that have made it what it is. I look forward to continue working extremely hard to make sure we are successful for many years to come”, said Zanders President and COO, Danny Siegler.

Prior to joining Zanders, Luke held various sales and marketing positions for companies in the St. Louis area. Luke was hired by Zanders in 2017 filling the Sales Manager’s role vacated by Dan. Luke’s commitment to Zanders, understanding of the industry and market trends is what sets Luke apart and why he is a perfect candidate for the position.

“I want to thank Stefanie Zanders for this opportunity. We have a great team in place at Zanders and I am proud of what we have accomplished as well as how bright the future looks for Zanders. I have enjoyed the time I have spent with so many of our great dealers, and look forward to working more with our strong partners on the manufacturing side of the industry”, stated Zanders Director of Procurement, Luke Poston.

“We are excited to formalize this new structure that will provide a tremendous opportunity for our leadership team,” said Stefanie Zanders, CEO. “The dedication and loyalty displayed by Dan and Luke are unparalleled and further solidifies that these two are the right choice for the job. We are confident that these changes to the executive team will enhance and lead our business operations strategically forward in new and innovative ways and ultimately elevate our business to new heights.”

For more information about Zanders and their many dealer programs, call (800) 851-4373 or visit www.gzanders.com.