Columbia, MO – Investing in the next generation of hunters, shooters, and conservationists is the best way to ensure the outdoor industry thrives for years to come. Giving Tuesday is the biggest giving day of the year and the perfect day to make a tax-deductible donation to the youth of this industry. Giving Tuesday is November 29 and MidwayUSA Foundation has set a goal to raise $200,000 for youth shooting sports. Plus, the public charity focused on funding high school and college shooting teams, will have $200,000 in matching funds to make donation dollars go further. This Matching Program is made possible by Larry and Brenda Potterfield, owners of MidwayUSA. In addition to matching donations, donors have the freedom to choose the youth shooting team or organization to receive their gift and 100% of that donation will go to that program’s earmarked endowment. There are approximately 2,800 youth shooting teams funded by MidwayUSA Foundation and nearly 80 organizations, including SCTP, USAYESS, USA Shooting, and Houston Safari Club Foundation. Allowing donors to choose the program that will benefit from their contribution is also a way to keep the dollars in their local community.

A MidwayUSA Foundation endowment provides an annual cash grant to cover the myriad of expenses that youth shooting programs incur. Covering the cost of ammunition, competition fees, targets, or travel can allow more young athletes the chance to participate in shooting sports. Often, shooting sports athletes become future hunters and conservationists too.

Every shooting team that receives a donation on Giving Tuesday will be entered to win $500 and top-earning teams will also be awarded. The top five teams of the day will earn additional endowment funds ($5,000/$4,000/$3,000/$2,000/$1,000). Donations must be made through the MidwayUSA Foundation website on November 29. Searching for a shooting team is easy and donations are safe and secure. An investment in youth shooting sports is an investment in the entire outdoor industry.

The MidwayUSA Foundation is a 501(c)(3) public charity working to sustain and grow youth shooting sports by providing long-term funding to youth shooting teams. Every donation made is tax-deductible and allows the Foundation to assist in expanding and enhancing the leadership skills, confidence, and discipline of today’s youth through shooting sports activities. The Foundation supports all shooting disciplines. For more information about how the MidwayUSA Foundation is changing the future of youth shooting sports, please visit MidwayUSAFoundation.org or call 1-877-375-4570.