The High Road Group is pleased to announce that Matti Warren has come on board and will assume multiple roles. Keith Warren, executive producer for The High Road says, “Matti will assume the responsibility of handling digital sales as well as co-hosting and directing the program. You’ll also see some new content created that will help us reach more viewers online and on television.”

“Matti is consumed with the outdoors and is as passionate about protecting the future of hunting and shooting as anyone I’ve ever known. She brings her experience of growing up hunting to the team along with her joyful enthusiasm and creativity. She will be instrumental for our continued growth and success with our digital platforms. Don’t get the impression that just because she’s my daughter that she’s in this position. She is the best qualified individual I know to come onboard and assume this role.” says Keith Warren.  

Matti Warren is a recent graduate from Texas A&M University that grew up in the outdoors hunting and fishing. She has worked internships for the Texas Deer Association as well as the National Rifle Association in Fairfax, VA. She is an experienced shooter of all kinds of firearms and archery gear and was on the Archery Team at Texas A&M.

“The outdoors is my life and I honestly don’t know what my life would be like without growing up in the outdoors. I have been so blessed. I want to make sure we do all we can to help more people understand why we hunt. Sure my goal is to get more hunters afield. But, it’s equally important to represent hunting in the best light possible so that even non-hunters know that hunting is a healthy lifestyle choice. I have so much to learn but at the same time, I have so much to share. This will be my first SHOT show to attend and I’m looking forward to meeting everyone and getting to work,” said Matti Warren. To learn more about Matti, click the link. https://www.youtube.com/watch?v=vw7NSPHG-fM

About The High Road Group:

The High Road Group is a fully integrated creative content company, specializing in online outdoor videos, outdoor television programming as well as marketing for companies in the hunting and shooting space. . By combining award winning outdoor television programs, dynamic websites, multiple social media channels, and live presentations, The High Road Group assists clients in activating and promoting their brands from concept to the point of purchase.

The High Road Group produces The High Road with Keith Warren and Keith Warren’s Deer & Wildlife Stories.

For more information or advertising/sponsorship opportunities with Keith Warren and The High Road Group, email keith@highroadhunting.com